Company:  MOBIVITY HOLDINGS CORP. (MFON)
Form Type:  4
Filing Date:  12/6/2018 
CIK:  0001447380 
Address:  55 NORTH ARIZONA PLACE, #310 
City, State, Zip:  CHANDLER, Arizona 85225 
Telephone:  877-282-7660 
Fiscal Year:  12/31 
Last Trade
Last Trade: 
$1.21  
Change: 
-0.04 (-3.20%)  
Trade Time: 
01:00 PM EST  
Market Cap: 
$55.54M
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© 2018  
Description of Business
Mobivity Holdings Corp. (the "Company" or "we") is in the business of developing and operating proprietary platforms over which brands and enterprises can conduct national and localized, data-driven marketing campaigns. Our proprietary platforms, consisting of software available to phones, tablets, PCs, and Point-of-Sale ("POS") systems, allow resellers, brands and enterprises to market their products and services to consumers through text messages sent directly to the consumers via mobile phones, mobile smartphone applications, and dynamically printed receipt content. We generate revenue by charging the resellers, brands and enterprises a per-message transactional fee, through fixed or variable software licensing fees, or via advertising fees. We help personal care, restaurant and retail brands realize their strategy of growing their business by increasing customer frequency, engagement and spend.
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  FORM 4
    NAME AND TITLE
    NON DERIVATIVE SECURITIES
    DERIVATIVE SECURITIES
    REPORTING OWNERS
    SIGNATURES